It has been a while …..

Well, well. So much for all my noble intentions — “I am going to blog every single day.” Claptrap. Truth be told I have intentionally been off the grid lately simply because I needed some fresh air.  I have even taken leave from Tweeting and Facebooking for a few days.  Haven’t even flipped it on once since I flipped it off.  The cold sweats and shakes didn’t last long.  I swear it has been downright cleansing, sort of like a cyber high-colonic, ya know?  Look, I am not on a crusade or rant here, but I’m persuaded that deliberately dropping off the grid is a very healthy thing to do.  We should all do it occasionally if for no other reason than as an exercise in perspective checking.  Keeping perspective on what really matters can easily be swallowed up as we frantically make damn sure we are up-to-the-second current with our peeps and our peeps peeps.  Think I’m full of crap?  Marketers have noticed. You have probably seen the recent ad for Sprint. Picture this.  A man and woman are sitting in a restaurant booth, he gets a text from her, she is breaking with him, followed by a status update from her (she is single again), followed by a phone call from her to him, yadayadayada — all while they are sitting across the table from each other.  Hilarious right?  It might be funny if it didn’t strike such an eerily accurate chord.  The lure of social media is powerful intoxicating.  I am knee-deep in love with it. I mean really, who doesn’t love the challenge of trying to get it said in 140 characters or Tweeting how extraordinary your most recent BM was? Good grief yes, there is a hash-tag for that. So I get that you desperately need an update fix, just don’t do it while you are changing lanes in front of me or while we are trying to carry on a  — good-God-Almighty-face-to-face encounter! Talk to me and stop looking down while fiddling with your gadget.  Marshall McLuhan said, “The ignorance of how to use new knowledge stockpiles exponentially.” Maybe he was foreshadowing social media or the sometimes laughable trend of trending.  It’s all about perspective my dearly beloved peeps. Perspective. See you on the grid….

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